Privacy Policy

Effective Date: 4/25/2026

Introduction

At Excellent Mockups (referred to as “we,” “our,” or “us”), protecting your privacy and safeguarding your personal information is a priority. This Privacy Policy explains how we collect, use, share, and protect your information when you interact with us, including when you visit our website:

excellent-mockups.com

This Privacy Policy applies to our website, downloadable mockup files, related pages, and any services or communications associated with Excellent Mockups.

By accessing or using our website and services, you agree to the terms of this Privacy Policy. We are committed to handling your personal information responsibly and transparently in compliance with applicable privacy laws, including but not limited to the California Consumer Privacy Act (CCPA), General Data Protection Regulation (GDPR), and other relevant regulations.

If you have any questions about this Privacy Policy or how we handle your data, please contact us at:

Email: excellent-mockups@outlook.com

1. What Data We Collect

We collect various types of personal information from and about users to provide and improve our website, downloadable resources, and related services. The data we collect may include, but is not limited to:

Contact Information: Name, email address, mailing address, phone number, or other information you provide when contacting us.
Download and Usage Information: Information about which mockup pages you visit, which files you download, and general interactions with the website.
Attribution Information: Information about how users found our website or related products, including referral URLs, UTM parameters, custom tracking parameters, or other attribution data.
Analytics and Device Information: IP addresses, browser types, operating systems, referral pages, device identifiers, and usage metrics collected through analytics tools or custom JavaScript.
Support Communications: Any information you voluntarily provide when contacting us for help, feedback, questions, or support.
Other Personal Information: Any additional information you choose to provide or that we may collect through website functionality as needed.

2. Why We Collect Data

We collect personal data for various purposes, including:

Providing Website Functionality: To operate the website and make downloadable mockup files available to users.
Improving the Website: To understand how users interact with our pages, mockups, downloads, and website features.
Marketing and Attribution: To better understand how users find our website and which pages, mockups, or promotional channels drive meaningful engagement.
Product and Business Improvement: To improve our mockup files, website structure, promotional efforts, and related products or services.
Customer Support: To respond to questions, troubleshoot problems, and provide assistance.
Legal Compliance and Security: To comply with legal requirements, prevent abuse, protect our website, and maintain system security.

3. How We Collect Data

We collect personal data in several ways, including:

User-Submitted Information: Data you provide when you contact us, submit a form, or otherwise communicate with us directly.
Automated Data Collection: Information automatically collected through your use of our website, such as IP addresses, browser types, pages visited, and usage logs.
Cookies and Tracking Technologies: Data collected through cookies, JavaScript, analytics scripts, or similar technologies.
Marketing and Analytics Tools: Data collected through analytics platforms, advertising platforms, referral tracking, UTM parameters, and custom tracking parameters.
Third-Party Services: Data we may receive from third-party platforms when users interact with our website, ads, links, or related services.

In some cases, we may combine information collected from multiple sources to better understand website usage, improve our services, and measure marketing effectiveness.

4. How We Use Data

We use the data we collect for purposes consistent with this Privacy Policy, including:

To provide, maintain, and improve the Excellent Mockups website.
To make downloadable mockup files available to users.
To analyze user behavior and improve website usability, performance, and content.
To measure and optimize marketing, attribution, and customer acquisition efforts.
To understand which mockups, categories, searches, or pages are useful to visitors.
To respond to support requests, feedback, or questions.
To prevent fraud, abuse, excessive automated downloading, or security threats.
To comply with applicable legal obligations.

5. Legal Basis for Data Processing

Under the General Data Protection Regulation (GDPR), we must identify the lawful bases on which we collect and process personal data. Depending on the situation, we may rely on the following legal grounds:

Consent: When you voluntarily provide information or consent to certain uses of your data.
Legitimate Interests: When processing is necessary to operate, secure, improve, and market our website and services, provided those interests are not overridden by your rights.
Legal Obligation: When processing is necessary to comply with applicable laws, regulations, or legal requests.
Contractual Necessity: When processing is necessary to provide requested services, downloads, support, or related functionality.

6. How We Share Data

We do not sell your personal information. However, we may share information with trusted third parties when necessary to operate our website, provide services, analyze performance, or comply with legal obligations.

These third parties may include:

Hosting and Infrastructure Providers: Services that help host, deliver, secure, and operate our website and downloadable files.
Analytics Providers: Services that help us understand website traffic, usage, and performance.
Advertising and Attribution Providers: Services that help us measure marketing effectiveness and understand how users find our website.
Support and Communication Tools: Services used to respond to user inquiries and provide support.
Legal or Compliance Recipients: Government authorities, courts, or other parties when required by law or necessary to protect our rights.

7. Cookies and Tracking Technologies

We may use cookies, local storage, JavaScript, analytics tools, and similar technologies to operate the website, remember certain information, understand user behavior, measure attribution, and improve our services.

You can usually control cookies through your browser settings. Disabling cookies or similar technologies may affect certain website functionality.

8. Data Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, enforce agreements, maintain security, and improve our services.

9. Data Security

We use reasonable technical, administrative, and organizational measures to protect personal information from unauthorized access, loss, misuse, alteration, or disclosure. However, no website, system, or transmission method is completely secure, and we cannot guarantee absolute security.

10. Your Privacy Rights

Depending on where you live, you may have certain rights regarding your personal information, including the right to:

Request access to the personal information we hold about you.
Request correction of inaccurate personal information.
Request deletion of personal information.
Object to or restrict certain processing activities.
Withdraw consent where processing is based on consent.
Request a copy of your personal information in a portable format.

To exercise these rights, contact us at excellent-mockups@outlook.com.

11. California Privacy Rights

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and related privacy laws. These rights may include the right to know what personal information we collect, the right to request deletion, the right to correct inaccurate information, and the right to opt out of certain data sharing practices where applicable.

We do not sell personal information in the traditional sense. If our use of analytics or advertising technologies is considered a “sale” or “sharing” under applicable law, you may contact us to request more information or exercise your rights.

12. International Users

Our website is operated from the United States. If you access our website from outside the United States, your information may be processed in the United States or other countries where our service providers operate. By using our website, you understand that your information may be transferred to jurisdictions that may have different data protection laws than your location.

13. Children’s Privacy

Our website and services are not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will take reasonable steps to delete it.

14. Third-Party Links

Our website may contain links to third-party websites, tools, services, or resources. We are not responsible for the privacy practices, content, or policies of third-party websites. We encourage you to review the privacy policies of any third-party websites you visit.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we may update the effective date at the top of this page. Continued use of our website after changes are posted means you accept the revised Privacy Policy.

16. Contact Us